Startup Lessons

How To Decide Between Indiegogo vs. Kickstarter

As an entrepreneur, three of your favorite words are most likely “let’s DO this!” Advanced thinking and forward motion are where your comfort levels...
Chris Castiglione
3 min read

How I Learned To Understand Silicon Valley

If, like me, you are new to the world of tech startups, and are also a fan of the HBO show Silicon Valley, odds...
Chris Castiglione
5 min read

Does Your Startup Need A Growth Hacker

Does every startup need a growth hacker? Most startups find themselves facing the same problem: they build a product that very few people end...
Mattan Griffel
2 min read

How to Raise Money for Your Startup

I wanted to follow up one of my previous posts about How to Get into Y Combinator — in which I talk about the four kinds...
Chris Castiglione
4 min read

Exit Strategies for Startups

Wait — you just started a company, why do you need an exit strategy? The nature of being the head of a venture-backed startup is that...
Mattan Griffel
2 min read

Startup NDAs: Why you shouldn’t be afraid of someone…

This is probably the biggest topic I run into when I talk to would be founders. They ask questions like: How can I protect...
Mattan Griffel
3 min read

The Hard Thing About Hard Feedback

When you’re a founder, you take a lot of feedback on different things. It doesn’t quite get annoying, that’s not the right word for...
Mattan Griffel
55 sec read

What is Payment Processing?

Key Takeaways Payment processing allows you to accept payments online. Here are three options to get you started: Easy: Services like Gumroad or Shopify...
Chris Castiglione
33 sec read

What is Growth Hacking?

Key Takeaways Growth hacking is marketing + coding. It includes things like: landing page optimization, SEO, public relations, advertising, and copywriting. Three things that...
Mattan Griffel
28 sec read