Startup Lessons

Startup NDAs: Why you shouldn’t be afraid of someone…

This is probably the biggest topic I run into when I talk to would be founders. They ask questions like: How can I protect...
Mattan Griffel
3 min read

The Hard Thing About Hard Feedback

When you’re a founder, you take a lot of feedback on different things. It doesn’t quite get annoying, that’s not the right word for...
Mattan Griffel
55 sec read

What is Payment Processing?

Key Takeaways Payment processing allows you to accept payments online. Here are three options to get you started: Easy: Services like Gumroad or Shopify...
Chris Castiglione
33 sec read

What is Growth Hacking?

Growth Hacking is Marketing + Coding. Growth hacking is marketing + coding. It includes things like: landing page optimization, SEO, public relations, advertising, and...
Mattan Griffel
32 sec read

LLC vs. Corporation: Which is Right for Startups?

If You’re Starting A Startup: If you’re starting a startup, and you want to deal with equity, you’ll need to start something known as a...
Chris Castiglione
48 sec read

Why Should You Incorporate Your Startup In Delaware?

Startup Series: Why Delaware? Why should you incorporate your startup in Delaware, even if you’ve never been there?* A whole lot of companies in...
Mattan Griffel
1 min read

If You’re Not Embarrassed By Your Startup, You Launched…

“If you’re not embarrassed by the first version of your product, you’ve launched too late.” — Reid Hoffman If your startup is successful, no one will...
Chris Castiglione
1 min read

What Are Convertible Notes and Why Use Them?

Throughout our previous entries on raising funds as a startup, we’ve been talking about raising money for your company by sharing equity with venture...
Mattan Griffel
1 min read

Storytelling For Startups

In light of our recent Storytelling for Business course announcement, this Founder Friday, I wanted to talk about storytelling for startups and how you...
Mattan Griffel
41 sec read