Business

Creating A Strong Product Differentiation Strategy

Imagine a customer is leaving a restaurant and choosing between calling an Uber or a Lyft. He knows he wants to get home as...
Chris Castiglione
3 min read

How To Decide Between Indiegogo vs. Kickstarter

As an entrepreneur, three of your favorite words are most likely “let’s DO this!” Advanced thinking and forward motion are where your comfort levels...
Chris Castiglione
3 min read

How to Say No

There are a lot of great blog posts and books out there about how we should all say ‘No’ to more things in order to focus more on...
Mattan Griffel
6 min read

How to Raise Money for Your Startup

I wanted to follow up one of my previous posts about How to Get into Y Combinator — in which I talk about the four kinds...
Chris Castiglione
4 min read

Does Your Startup Need A Growth Hacker

Does every startup need a growth hacker? Most startups find themselves facing the same problem: they build a product that very few people end...
Mattan Griffel
2 min read

How to Get a Job in Content Marketing

This week on the podcast, I’m chatting with Kenny Kline (JAKK Media, and host of the Media Mindset Podcast), who’s built a multi-million dollar...
Chris Castiglione
31 sec read

How to Successfully Promote and Market Your App

Stories about successful apps are everywhere — Mint, Flipboard, Uber and many others. The companies behind these successes built apps that quickly rose to...
Chris Castiglione
3 min read

50 Ways to Get a Job

 Podcast episode also available on iTunes and Spotify. 50 Ways to Get a Job is a career book with fifty proven exercises you...
Chris Castiglione
44 sec read

Learn to Become a Web Developers: Roles & Responsibilities

Who is on a web development team?  The four most important roles on a web development team are: User Experience (UX) Information Architecture (IA)...
Chris Castiglione
53 sec read